10:14 uur 05-10-2015

TomTom Announces Sponsorship of Nuon Solar Team in the World Solar Challenge

AMSTERDAM–(BUSINESS WIRE)– European tech firm, TomTom (TOM2), today announced its support of the Delft University of Technology-based team in the Bridgestone World Solar Challenge. TomTom will be providing the 15 students with its flagship products to help them towards victory. The team is this year defending its world title in the race, laying the foundations for the future of driving, and inspiring the next generation of drivers.

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TomTom Announces Sponsorship of Nuon Solar Team in the World Solar Challenge (Photo: Business Wire)TomTom Announces Sponsorship of Nuon Solar Team in the World Solar Challenge (Photo: Business Wire)

The World Solar Challenge is a friendly global competition which will take participants on a 3,000 kilometre solar-powered vehicle journey across Australia from Darwin to Adelaide. It starts on 18 October 2015, with participants battling to finish the race in the fastest time. The Dutch team is taking part for the eighth time, with their solar-powered vehicle, Nuna8, competing in the ‘Challenger Class’.

Corinne Vigreux, co-founder of TomTom and managing director, Consumer, said: “When the opportunity arose to support a project that so boldly highlights innovation and points to the future of driving, we jumped at the chance to help. The Nuon Solar Team brings together cutting edge technology and a collection of bright young people, to do something extraordinary – so we’re delighted that TomTom can play an active role in their quest for success. We wish all of the participants the best of luck on their adventure.”

World-famous sailor Bouwe Bekking, team coach of the Nuon Solar Team, said: “We’re incredibly thankful for the support that TomTom is offering to us. We’re looking forward to TomTom’s innovative technology taking some of the headaches out of our mission, as we battle for the world title.”


Notes to Editors

Flagship products that the team will be using include:

  • TomTom GO 6100 navigation devices to assist them with navigation and route-planning.
  • TomTom CARDIO GPS sports watch es with built-in heart rate monitor, allowing the team to track the driver of Nuna8’s activity.
  • TomTom BANDIT action cameras enabling the team to stay in touch with fans, family and friends while on the other side of the world, by capturing important moments and sharing them in minutes on social channels.

About TomTom

At TomTom (TOM2) our mission is to make technology so easy to use, that everyone can achieve more.

We created easy to use navigation devices, helping millions of people to get where they want to be. Today, we continue to simplify the complex, making technology more accessible for everyone.

We serve four different markets: Consumer, Telematics, Automotive and Licensing.

We make easy to use navigation devices, sport watches and action cameras for consumers. We enable businesses with vehicles to more easily manage and improve fleet efficiency whilst increasing overall business performance with our Telematics solutions. We also offer a world leading real-time map platform that is powering innovative location based services and helping to make automated driving a reality for the automotive industry.

Founded in 1991 and headquartered in Amsterdam, we have over 4,200 employees worldwide and sell our products in over 46 countries.


TomTom Global Press Office:
Greg Morrison
Global PR Manager
< b>Investor Relations:
Bisera Grubesic
Head of Treasury and Investor Relations
+31 (0)20 757 5194

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