Met de Click-Shift-Drive-oplossing, onderdeel van Wipro FullStride Cloud Services, kunnen autofabrikanten en dealers voldoen aan de marktvraag naar online winkelen, onderzoek, goedkeuring van leningen en levering
NEW YORK & BANGALORE, India–(BUSINESS WIRE)– Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO), een toonaangevend wereldwijd bedrijf op het gebied van informatietechnologie, consulting en bedrijfsprocessen, heeft vandaag Click-Shift-Drive onthuld, een contactloze auto-aankoopoplossing die het volledige auto-aankooptraject omvat. De schaalbare, flexibele en snel geïmplementeerde end-to-end-oplossing stelt autofabrikanten en dealers in staat om alles aan te bieden, van onderzoek en goedkeuring van leningen tot aankoop en levering op een moment dat 50% van de auto-aankooptrajecten online begint.
Wipro’s Click-Shift-Drive stelt autofabrikanten en dealers in staat om zich snel aan te passen aan de digital-first eisen van de millennial- en Gen Z-consumenten die de auto-inkoopmarkt overnemen. Met Click-Shift-Drive kunnen autofabrikanten en dealers in slechts acht weken e-commerce-oplossingen lanceren en een virtuele directe koopervaring bieden. Click-Shift-Drive bevat op unieke wijze een reeks Salesforce-technologieën, zodat bedrijven een verbeterde gebruikerservaring kunnen bieden tijdens het hele klanttraject. Daarnaast is Wipro een samenwerking aangegaan met ThreeKit 3D & Augmented Reality om een augmented reality-component te bieden, zodat kopers een virtuele weergave van de auto op hun eigen oprit kunnen visualiseren.
Wipro Launches an Automotive E-commerce Cloud Solution for Direct-to-Consumer Marketplaces to Launch and Grow Quickly
The Click-Shift-Drive solution, part of Wipro FullStride Cloud Services, allows automakers and dealers to meet market demands for online shopping, research, loan approval and delivery
NEW YORK & BANGALORE, India–(BUSINESS WIRE)– Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO), a leading global Information technology, consulting, and business process services company, today unveiled Click-Shift-Drive, a contactless car-buying solution that addresses the complete automobile-buying journey. Scalable, flexible and rapidly deployed, the end-to-end solution enables automakers and dealers to offer everything from research and loan approval to purchase and delivery at a time when 50% of car-buying journeys begin online.
Wipro’s Click-Shift-Drive empowers automakers and dealers to quickly adapt to the digital-first demands of the Millennial and Gen Z consumers taking over the car-buying market. With Click-Shift-Drive, automakers and dealers can launch e-commerce solutions and provide a virtual direct-buying experience in just eight weeks. Click-Shift-Drive uniquely incorporates a range of Salesforce technologies so companies can provide an enhanced user experience throughout the customer journey. In addition, Wipro partnered with ThreeKit 3D & Augmented Reality to provide an augmented reality component so buyers can visualize a virtual rendering of the automobile in their own driveway.
“Research shows 59% of automotive customers are interested in buying cars entirely online. Click-Shift-Drive, part of Wipro’s $1 billion investment in cloud over 3 years, empowers manufacturers and dealers to meet that demand by launching online marketplaces faster and with more features than ever before. As e-commerce gains prominence, Click-Shift-Drive is ideally suited to help industry leaders deliver an enhanced customer and purchasing experience,” said Hari Raja, Global Salesforce Practice Head, Wipro Limited.
“The automotive industry has embraced pandemic-driven digital transformation, accelerating it to ensure customers get the best they want. As the Salesforce platform has evolved to provide a 360-degree customer view, augmenting it with mixed reality solutions to drive a next-generation experience that addresses the entire spectrum from buying intent to final car delivery will be critical. With its expanded offering, Wipro is aiming to help automotive enterprises in this next-gen Salesforce-led customer experience journey,” said Yugal Joshi, Partner and Head of Enterprise Applications Research, Everest Group.
“Building relationships and knowing your customer is key to the success of any commerce business,” said Lidiane Jones, Executive Vice President & General Manager, Salesforce Commerce Cloud. “For many customers, this requires a suite of integrations made possible by our partners. With Wipro’s Click-Shift-Drive and Commerce Cloud, companies will be able to take customers beyond traditional product catalogues and lead management in the car buying journey to a highly customizable commerce engine.”
More information about Wipro’s Click-Shift-Drive solution is available at this link.
Salesforce, Commerce Cloud and others are among the trademarks of salesforce.com, Inc.
About Wipro Limited
Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO) is a leading global information technology, consulting and business process services company. We harness the power of cognitive computing, hyper-automation, robotics, cloud, analytics and emerging technologies to help our clients adapt to the digital world and make them successful. A company recognized globally for its comprehensive portfolio of services, strong commitment to sustainability and good corporate citizenship, we have over 220,000 dedicated employees serving clients across six continents. Together, we discover ideas and connect the dots to build a better and a bold new future.
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