09:32 uur 04-06-2020

WORTH Partnership Project: organische stoelen, visleer en interactieve kleding

Innovatie, design en duurzaamheid – de nieuwe mantra van Europese ontwerpers

Circulaire economie, digitale productie, hoogwaardige materialen, sociale innovatie en vakmanschap 4.0: 7 interactieve videovergaderingen worden besproken op FuoriSalone Digital van 15 tot 21 juni 2020

Dankzij het Worth Partnership Project worden voor het eerst 63 innovatieve projecten gepresenteerd

MILAN– (BUSINESS WIRE) – Organische stoelen die worden ‘gevoed’ om de gewenste vorm te bereiken, glaswerk dat is afgeleid van speciaal afval, nieuwe alternatieve materialen die zijn afgeleid van vis om leer van dieren te vervangen, geïllustreerde kinderkleding die is verrijkt met nieuwe inhoud door middel van augmented reality en app interacties: recycling, duurzaamheid en het geavanceerde gebruik van technologie bevestigden dat de mantra altijd de kern vormt van creativiteit en innovatieve ervaringen van nieuwe generatie Europese ontwerpers. Alle ontwerpers, in het kader van het Worth Partnership Project, een initiatief gefinancierd door het COSME-programma van de Europese Unie, zullen van 15 tot 21 juni online zijn om hun projecten en hun concepten erachter te laten zien.

WORTH Partnership Project: Organic Chairs, Fish Leather and Interactive Clothing

Innovation, Design and Sustainability – the New Mantra of European Designers

Circular economy, digital production, high performance materials, social innovation and craftsmanship 4.0: 7 interactive video meetings will be discussed at FuoriSalone Digital from 15 to 21 June 2020

63 innovative projects will be presented for the first time thanks to the Worth Partnership Project

MILAN–(BUSINESS WIRE)– Organic chairs that are “nourished” to reach desired shape, glassware derived from special waste, new alternative materials derived from fish to replace animal leather, illustrated children’s clothing that are enriched with new content through augmented reality and app interactions: Recycling, sustainability and the advanced use of technology attested that the mantra is always at the heart of creativity and innovative experiences by new generation European designers. All designers, under the Worth Partnership Project, an initiative financed by the European Union COSME programme, will be online from the 15th to 21st of June to showcase their projects and their concepts behind.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20200604005050/en/

Worth Partnership Project_"Lucid", organic chair "nourished” to reach desired shape (Photo: WORTH Partnership Project)

Worth Partnership Project_”Lucid”, organic chair “nourished” to reach desired shape (Photo: WORTH Partnership Project)

7 video conferences for 7 topics in 7 days: to discover the Worth Partnership Project and how European designers have interpreted themes such as circular economy, digital production, the use of high-performance materials, social innovation and craftsmanship 4.0, connect to FuoriSalone TV, from the 15th to 21st of June 2020. Every day, at the same time on FuoriSalone TV live video, the protagonists of the projects and international experts who are part of the Worth Community will be available on Zoom to answer questions, curiosities and exchange experiences.

WORTH Partnership Project is a four-year project funded by COSME, an European Union Programme for the Competitiveness of Enterprises and Small Medium-sized Enterprises (SMEs). This project promotes transnational partnerships between designers, creatives, manufacturing companies (SMEs) and tech firms to develop innovative and design products. In particular, the 63 winning projects on air at FuoriSalone Digital are the result of the Second Call for the WORTH Partnership Project involving 144 partners from 24 European countries.

“WORTH Partnership Project – commented Korina Mollá, project coordinator – has confirmed the project is the ideal incubator for exploring creativity and innovation while encouraging the share of knowledge and skills between designers, traditional and digital craftsmanship and the manufacturing industry. With the aim of helping small businesses integrate creativity and innovation in the way they produce goods or provide services, for them to grow and remain competitive in the market.”

Contacts

Korinna Mollá

info@worthproject.eu

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