15:11 uur 06-02-2019

Maxion Wheels wint Tata-motoren als nieuwe klant voor VersaStyle® Wheel

VersaStyle – een nieuw niveau van styling voor stalen wielen

KÖNIGSWINTER, Duits-(BUSINESS WIRE)- Maxion Wheels, ‘s werelds grootste wielenfabrikant, heeft Tata Motors binnengehaald als nieuwe klant voor zijn VersaStyle stalen wielen voor personenwagens. Momenteel ligt het bedrijf op schema om 150.000 VersaStyle-wielen per jaar te leveren voor Tata’s model “Tiago”. Dit bovenop de drie miljoen VersaStyle-wielen die jaarlijks voor andere klanten van Maxion Wheels worden geproduceerd.

Het VersaStyle-wiel is een kostencompetitief antwoord voor alle voertuigsegmenten in een omgeving waar de vraag van de consument naar gestileerde wielen blijft groeien. VersaStyle bestaat uit één stalen ruggengraat en een gestileerde kap. De geoptimaliseerde spaakstructuren en grote ventilatieruimtes creëren verschillende mogelijkheden voor ontwerp en personalisatie, evenals flexibiliteit in het ontwerp van stalen wielen, zoals multi-paint afwerkingen, coatings en wieldoppen.

Maxion Wheels Wins Tata Motors as New Customer for VersaStyle® Wheel

VersaStyle – A New Level of Styling for Steel Wheels

KÖNIGSWINTER, Germany–(BUSINESS WIRE)– Maxion Wheels, the world’s largest wheel manufacturer, has won Tata Motors as a new customer for its VersaStyle passenger car steel wheel. Currently, the company is on track to deliver 150,000 VersaStyle wheels per year for Tata’s model “Tiago.” This on top of the three million VersaStyle wheels produced annually for other Maxion Wheels customers.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20190206005366/en/

Maxion Wheels produces more than three million VersaStyle steel wheels per year, including its new o ...

Maxion Wheels produces more than three million VersaStyle steel wheels per year, including its new order for Tata Motors’ Tiago model.(Graphic: Business Wire)

The VersaStyle wheel is a cost-competitive answer for all vehicle segments in an environment where consumers’ demand for styled wheels continues to grow. VersaStyle consists of one steel wheel backbone and a styled cap. Its optimized spoke structures and large ventilation areas create various design and personalization opportunities as well as design flexibility for steel wheels, e.g. multi-paint finishes, coatings and wheel inserts.

In response to its customers’ requests for a steel wheel that can serve as a cost-competitive technology, VersaStyle also impacts a vehicle’s fuel efficiency by being up to eight percent lighter than a cast aluminum wheel.

Read more http://www.maxionwheels.com/en/products/SLV-Versa-Style.aspx

ABOUT MAXION WHEELS

Maxion Wheels, a division of IOCHPE-MAXION S.A., is a leading wheel manufacturer for passenger cars, light trucks, buses, commercial trucks and trailers. The Company also produces wheels for agriculture and military vehicles, as well as other off-highway applications. With more than 100 years of wheel-making experience and 10,000 employees globally, Maxion is the world’s largest wheel manufacturer, producing nearly 60 million wheels per year. The Company serves its global OEM customers from 33 locations in 16 countries on five continents, and has state-of-the-art technical centers in the Americas, Europe and Asia. To learn more, please visit Maxion Wheels’ website at www.maxionwheels.com.

Contacts

Colleen Hanley
Global Director, Marketing and Communications
Maxion Wheels
Mobile: +1 (248) 916-2477
Email: colleen.hanley@maxionwheels.com

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