Kaufland Group kondigt aan dat ze na een strenge selectieprocedure een substantieel contract hebben getekend met Displaydata voor de levering van Electronic Shelf Edge Labels (ESLs) naar hun winkels verspreid door Europa
BRACKNELL, U.K.–(BUSINESS WIRE)– Kaufland Group kondigt aan dat ze na een strenge selectieprocedure een substantieel contract hebben getekend met Displaydata voor de levering van Electronic Shelf Edge Labels (ESLs) naar hun winkels verspreid door Europa.
Over Kaufland Group
Kaufland Groep bedient meer dan 650 hypermarkten in Duitsland. Het hoofdkantoor van het bedrijf is gevestigd in Neckarsulum, Baden-Wurttemberg. Kaufland biedt haar klanten een breed scala van goederen met meer dan 60,000 producten. De nadruk ligt op versheid: groenten en fruit, zuivelproducten, vlees en worst, kaas en vis – zelfservice evenals kassaservice. Consumenten kunnen kiezen tussen veel merknamen en aantrekkelijke A-merken. Het assortiment bevat ook een grote verscheidenheid aan regionale kwaliteitsproducten. Daarnaast biedt Kaufland huishoudelijke artikelen, elektrische apparaten, textiel, briefpapier, speelgoed, seizoensgebonden producten en wekelijkse aanbiedingen.
Kaufland Group Announces That Following a Rigorous Selection Process, It Has Signed a Substantial Contract with Displaydata for the Supply of Electronic Shelf Edge Labels (ESLs) to its Stores Across Europe
BRACKNELL, U.K.–(BUSINESS WIRE)– Kaufland Group announces that following a rigorous selection process, it has signed a substantial contract with Displaydata for the supply of Electronic Shelf Edge Labels (ESLs) to its stores across Europe.
About Kaufland Group
Kaufland Group operates more than 650 hypermarkets in Germany. The company’s headquarters is located in Neckarsulm, Baden-Wurttemberg. Kaufland offers its customers a wide range of goods with up to 60,000 products. The focus is on freshness: fruit and vegetables, dairy products, meat and sausage, cheese and fish – in self-service as well as over the counter. Customers can choose between many brand-name and attractive private label products. The product range also contains a great variety of regional quality products. In addition, Kaufland offers household goods, electrical appliances, textiles, stationeries, toys, seasonal products and weekly special offers.
About Displaydata
Displaydata is the leader in the design and supply of dynamic digital display solutions incorporating fully graphic electronic shelf labels (ESLs). We help retailers optimise revenues and margins by improving the customer experience at the shelf-edge, where most purchasing decisions are made.
Displaydata’s ESLs, with the option of integrated Bluetooth Low Energy beacons, enable retailers to control and drive in-store pricing and promotions with speed, agility and consistency. Fully graphic and available in three colours, the ESLs can display product, price, promotion, stock levels, social reviews, currency details and much more. Displaydata’s ESLs are part of an architecture designed in partnership with retailers to be enterprise ready. The trusted platform is simple to install and needs the least amount of in-store hardware of any vendor. The wireless network is secure and the robust software enables the centralised management of any number of ESLs, across any number of stores.
For more information, please visit: www.displaydata.com
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Contacts
Displaydata
Paul Milner, +44 (0)1344 292 114
Marketing Director
paul.milner@displaydata.com