15:53 uur 15-12-2015

Luc Belaire lanceert #BelaireBacked voor hulp aan Kickstarter-projecten

BOURGONDIË, Frankrijk–(BUSINESS WIRE)– Het Franse wijnmerk Luc Belaire kondigt met trots het begin van zijn programma #BelaireBacked aan. Het project helpt fondsenwervers op Kickstarter hun doelen te bereiken en successen te vieren.

#BelaireBacked steunt geselecteerde start-ups die op eigen kracht zijn opgezet met financiële middelen en promotie op digitale eigendommen van Luc Belaire, waardoor verlengd momentum in 2016 is gegarandeerd.  Het programma stelt bedrijven in staat productontwikkeling te versnellen en dit te vieren met een gigantische fles bruisende wijn van Luc Belaire – de Nebuchadnezzar van vijftien liter –  die ze in combinatie met de financiële steun krijgen.

Luc Belaire Launches #BelaireBacked Program to Help Kickstarter Campaigners Skip to the Celebration

BURGUNDY, France–(BUSINESS WIRE)– French wine brand Luc Belaire is proud to announce the start of its #BelaireBacked program aimed at helping innovative Kickstarter campaigners reach their funding goals and skip ahead to the celebration.

The #BelaireBacked campaign will support self-made startups by offering funding to select Kickstarter projects, along with promotion of each backed project on Luc Belaire’s digital properties, ensuring continued momentum into 2016. The program allows #BelaireBacked companies to accelerate product development and to celebrate with a massive 15-Liter “Nebuchadnezzar” bottle of Luc Belaire sparkling wine, which they will receive upon being funded.

As an independent, family-owned-and-operated company in an industry of corporate giants, Luc Belaire understands the challenges of being an entrepreneur and the importance of innovation. “We believe in the power of a great idea,” says Brett Berish, President & CEO of Luc Belaire. “We’re excited to support creative projects and the people behind them who are determined to make their dreams a reality. We’ve been there too!”

To date, Luc Belaire has backed six Kickstarter campaigns with $25,000 in funding, including Haize, a minimalist bike navigation device, Atlas C57, a water-submersible carbon flashlight, “NWHL: History Begins,” an illuminating documentary on women’s hockey, The Unsplash Book, an open book featuring photos, essays and art with contributors receiving a percentage of all profits, Pixel Vision, a handmade portable game system, and Blackout, a virtual reality film. Luc Belaire is actively searching for additional Kickstarter campaigns to fund into 2016.

To learn more about the Luc Belaire #BelaireBacked projects, or to submit a Kickstarter campaign for consideration, please visit www.belairebacked.com. Like @OfficialBelaire on Facebook and follow Luc Belaire on Twitter and Instagram to keep up with the campaign online.

About Luc Belaire

Luc Belaire is a collection of French sparkling wines produced by 5th- and 6th-generation winemakers, whose family Maison was established in 1898. The Belaire range includes a Rosé from Provence-Alpes-Côte d’Azur and a Brut Gold blanc de blancs from Burgundy – two of France’s most iconic winemaking regions. Belaire’s signature cuvées are also offered in a “Fantôme” edition featuring luminescent labels, and each is available in bottles ranging from 375ml to a massive 15 liters. Belaire is currently enjoyed in more than 75 countries worldwide. For more information, visit www.LucBelaire.com.


Brittany Wright, 317-806-1900 x102

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