10:38 uur 16-11-2015

ZTE rijdt door VS met eerste smartprojector en smartphone met hifi-audio

RICHARDSON, Texas–(BUSINESS WIRE)– ZTE USA, de op drie na grootste smartphonefabrikant van de Verenigde Staten en de op één na grootste in de markt voor telefoons zonder abonnement, heeft vandaag bekendgemaakt dat ZTE door Amerika toert om te laten zien hoe baanbrekend hun mobiele apparatuur is. Pak de kans om de Axon, de smartphoneserie met hifi-audio, te ervaren. Ontdek ook de enige smartprojector met Android, de ZTE Spro 2. Vanaf vrijdag 13 november begint ZTE vanuit de thuisbasis van de Chicago Bulls met de ZTE Experience Tour, die ook volgend jaar grote plaatsen als New York, Los Angeles, Houston, Dallas en nog aan te kondigen bestemmingen aandoet.

“ZTE zet zich in voor het succes van zijn merk en producten, zoals de Axon en Spro 2, in de Verenigde Staten en begint op lokaal niveau”, zei Lixin Cheng, bestuursvoorzitter van ZTE USA. “Consumenten staan centraal bij alles wat we doen en is de reden van de eerste Experience Tour voor ZTE. Het is ons antwoord op nieuwsgierige consumenten die onze producten graag zelf zien.”


ZTE Drives Across America with the First Hi-Fi Audio Smartphone and Smart Projector

RICHARDSON, Texas–(BUSINESS WIRE)– ZTE USA, the fourth largest smartphone manufacturer in the U.S. and second largest in the no-contract market*, today announced that ZTE is driving across America to prove just how game changing their mobile devices are. Get the chance to experience the first high-fidelity audio smartphone series, Axon, and the only Android-powered smart projector, ZTE Spro 2. Beginning Friday, November 13 th at the home of the Chicago Bulls and running into next year, consumers check out the ZTE Experience Tour at major stops that include New York, Los Angeles, Houston, Dallas and many others to be announced soon.

“ZTE is committed to driving the success of its brand and products, such as the Axon and Spro 2, in the U.S., starting locally,” said Lixin Cheng, chairman and CEO of ZTE USA. “Consumers are at the heart of everything we do, including the reason for ZTE’s first Experience Tour. It is our response to consumer curiosity and desire to see our products in-person and experience them first-hand.”

A totally unique gift for the gadget lover or for the family that travels.

If you’re looking for a standout gift sure to impress, the ZTE Spro 2 smart projector is the only one of its kind. It is the only portable projector with an Android touch screen that streams content from Google Play apps, micro SD card, USB stick, HDMI cable or Wi-Fi connection.

It’s compact in size and easy to use, making it perfect for family or group travel. It gives you unlimited content and a second big screen no matter where you go – watch television, play video games, or host an impromptu karaoke night. Learn more at https://www.zteusa.com/products/smart-projectors.

Give a smartphone with no strings attached – and sure to please any music lover.

Through thousands of surveys and focus groups, from conception, design, to developing the user experience, U.S. consumers helped guide the creation of Axon. The unlocked Axon series offers choice of wireless carrier including T-Mobile and AT&T, storage options, and a variety of colors to choose from.

The Axon is the first phone in the U.S. to deliver high-fidelity sound reproduction and audio recording. The most advanced smartphone audio technology is best experienced in-person. The phone series features premium metal and glass casing that evoke a modern look and feel. The distinctive grill pattern highlights standout phone features that grab attention without shouting. Learn more at www.zteusa.com/axon.

ZTE offers industry leading protection plans with its Axon Passport 1.0 program, and one of the best lease-to-own payment options giving consumers the best assurance of any unlocked phone available today.

With more than 20 million U.S. customers, 67 actively selling devices across all U.S. wireless carriers, ZTE has the proven experience to build and deliver quality mobile devices that you can be confident choosing.

*Strategy Analytics, North America Handset Vendor Market Share, Q1 2015


ZTE USA ( www.zteusa.com), headquartered in Richardson, Texas, is a subsidiary of ZTE Corporation, a global provider of mobile devices, telecommunication systems, and enterprise solutions. Operating since 1998, ZTE USA is dedicated to making cost-efficient, quality communication technology accessible to all. ZTE is ranked by independent industry analysts as the fourth-largest supplier of mobile devices in the U.S. overall, and second-largest supplier of prepaid devices.

Visit ZTE USA at www.zteusa.com on Facebook https://www.facebook.com/ZTEUSA, Twitter https://twitter.com/ZTE_USA, and on YouTube https://www.youtube.com/user/ZTEUSAInc.


Jeff Norris, 816-550-7764

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